Rushing to AR

Rushing to AR

Two weeks ago Facebook rushed to publish two new AR features: Frame Studio & Camera effects. As always, any expansion on AR is a good thing. That said, Mr. Zuckerberg himself said -during the introduction- that those features will take time to be deployed, they just wanted to show the roadmap of the possible evolution of AR within their products. As of this writing these two features are not finished, not even available to everybody.

What’s the rush?

After the craziness of Pokemon Go -which certified people using AR outdoors-, some companies lost the fear of putting AR within their apps/products. Chief […] Read more