Pokemon Go changed forever user behaviour towards AR

Pokemon Go changed forever user behaviour towards AR

There’s has been a lot a talk about Pokemon Go. We are going to focus on how it benefits AR, because, well … we do AR.

First things first

We weren’t that far off (4 years ago) when we predicted Google was doing data mining with Ingress. If you want all the details, I suggest you read this. Long history short, Alphabet (aka Google) has among its companies one name Niantic. Some years ago, Niantic published a game called Ingress. Ingress was based on going through portals in order to progress on the game. At that time we inferred that Niantic was […] Read more

La Fête du lac des Nations in AR

La Fête du lac des Nations in AR

Mollejuo’s mission is to index the world in augmented reality (AR). Step by step we have been doing that for years. Our latest assignment has been to index the Festival du Lac des nations, which starts today in Sherbrooke Quebec. We have indexed it in AR within Terra Icons. On the app you can find in AR the stages and some other points of interest within the event.

Enjoy the party Sherbrooke!

[…] Read more

MVP, frameworks, languages and programmers

MVP, frameworks, languages and programmers

So you got your idea, maybe you already have a website hosted or in the cloud. Now you need to execute on that idea. Assuming this idea involves a software project, how do you proceed? Well, I’m going to share an small part on what’s needed to know in order to execute better, or at least with less pain.

Programmers and choices of languages

In order for this software idea to be made a reality you’ll need a programmer. This person (he or she) can be in the form of freelancer, employee, contract etc. Like any other profession, programming tends to be […] Read more

Scavenger hunt in AR

Scavenger hunt in AR

One of the natural uses for geolocated in augmented reality (AR) is doing an scavenger hunt activity of some sort. While obvious, we have thought about the idea for a long time. That, until Jessie connected us about doing something together. And so we did …

Enter the games!

Given her wide experience on travel and foodie trips, we decided to made an AR scavenger hunt for foodies. The way we did it was by enabling within Terra Icons, a layer for Jessie on a journey active on New York city. This layer contains NYC Brooklyn’s neat restaurants. The first 5 restaurants […] Read more

Local Businesses presence in geo AR

Local Businesses presence in geo AR

Since the day we started working on AR, one of the way we envisioned it’s potential was by business being present on the medium (geo AR). Geo AR it’s not the only use case of this technology, however we believe is the strongest one as it’s base on functionality rather than entertainment (nothing wrong with entertainment though).

Lately we have been working with our partner of Bluepoints, they offer a nice product. To enhance this offer we out those business also in geo AR, so people can find them better.

Bluepoints business are present -at the moment- in the Metro layer only […] Read more

To ease Uber entry, make it electric only

To ease Uber entry, make it electric only

Many of us have seen or witness the worldwide battle between Uber and taxi drivers. Long history short, taxi drivers are defending their livelihood, while Uber represents the new way of working. The thing is, taxi services around the world are regulated by cities. So, in order to operate a taxi, the owner of it must pay the city a fee, which in some cities (like here in Montreal) could cost thousand of dollars. As such, taxis companies/drivers have a lot of leverage towards city mayors, and -obviously- have no interest in changing the status quo.

If a city wants to […] Read more

The stealth battle for 360 video VR domination

The stealth battle for 360 video VR domination

Virtual Reality has always been about generating virtual environments for its user. 360 Cinema has been around for decades, however VR was all about generating graphics for it. When Facebook purchase of Oculus made commercial VR a probable success, it was natural to try to put 360 video on the future Oculus platform.

On the side of Google, they were playing around with the idea of VR with Cardboard, also making it natural to play video with it. However, there were no 360 videos in Youtube, because there was no hardware to display it. So the chicken and egg cycle was […] Read more

To web host? or to Cloud? That is the question

To web host? or to Cloud? That is the question

 

Frequently I stumble with customers that are torn, or don’t know weather to host their project on the cloud or with a web hosting. So with the objective of clarifying which path to follow, lets compare those two worlds. The following will try to help non technical people and developers alike, while they don’t speak the same language, they both need each other, specially when starting a new project.

The Cloud

While the cloud is very popular today, let start by defining it, which is quite simple. In the beginning on the networking world, every other equipment that it wasn’t in your […] Read more

HoloLens vs Meta 2: Mano a mano!

HoloLens vs Meta 2: Mano a mano!

Meta just released their Meta 2 glasses. In case you’re not aware of Meta, they’re one of the pioneers of AR glasses, pushing the concept before HoloLens, back in the day of Google Glass. In fact, you can say HoloLens took many of the features of Meta 1 glasses and improved over them. Likewise, Meta has done the same with Meta 2. Meta is a cool company which had a very cool ranch as a headquarters. Unfortunately, it appears that the company has outgrown the ranch’s concept, forcing them to move to a more standard offices on the bay area.

Anyway, […] Read more

AR vs. VR? or not?

AR vs. VR? or not?

Which is which?

VR it’s on the mainstream, and maybe because it shares one initial (R) with AR, it tends to be confused with, as if both do the same or similar things. The only similarity between the two is that both mess up with reality, however in different ways. Maybe that’s why there’s confusion. Lets clear of these nebulous concepts so you can be certain about which one does what.

As it name implies VR (virtual reality) it’s based on a virtual world, where as AR (augmented reality) enhances the real world. Clear? Not yet? The key here is what the […] Read more